James Harden #13 of the Brooklyn Nets handles the ball in opposition to the Boston Celtics in Recreation One of many First Spherical of the 2021 NBA Playoffs at Barclays Middle at Barclays Middle on Could 22, 2021 in New York Metropolis. Steven Ryan | Getty Photos NBA celebrity James Harden is a brand new
James Harden #13 of the Brooklyn Nets handles the ball in opposition to the Boston Celtics in Recreation One of many First Spherical of the 2021 NBA Playoffs at Barclays Middle at Barclays Middle on Could 22, 2021 in New York Metropolis.
Steven Ryan | Getty Photos
NBA celebrity James Harden is a brand new investor in luxurious retailer Saks, the events introduced on Monday.
Harden bought a minority stake and can change into a member of the Saks’ board, the place he’ll advise on rising “high-potential client manufacturers” and assist develop its e-commerce platform, in response to the announcement. Phrases of Harden’s funding weren’t made accessible.
“I’m honored to hitch the Saks board and to be part of an organization that’s paving the way forward for luxurious retail,” Harden mentioned in a press release. “That is an thrilling alternative for me to mix two of my private passions – a love of trend and teaming up with manufacturers which have the potential to steer whereas making an affect on the communities they serve.”
Harden, a star on the Brooklyn Nets, is likely one of the extra trendy gamers within the NBA and has garnered a following among the many league’s youthful followers by way of social media partnerships. Harden, 31, is in good place to leverage his cultural affect, title, picture and likeness to drive new enterprise to Saks and assist launch clothes manufacturers.
Ramin Talaie | Bloomberg | Getty Photos
Harden has beforehand made investments in beverage firm BodyArmor, private hygiene firm Artwork of Sport, and Main League Soccer’s and the Nationwide Girls’s Soccer League’s Houston franchises.
“As we work to construct this new board, James is a vital and precious addition,” Saks’ chairman Richard Baker mentioned in a press release. “With expertise in rising companies and as somebody who values self-expression by trend, I’m assured that he’ll carry a definite standpoint that may assist us higher ship for our clients.”
In six video games within the 2021 postseason, Harden is averaging 23.2 factors and eight.8 assists. He suffered a hamstring damage in Recreation 1 of the present playoff spherical in opposition to the Milwaukee Bucks. The Nets-Bucks collection is tied 2-2 with Recreation 5 on Tuesday.