Digiday has employed Michael Burgi as a senior editor for media shopping for and planning.

He’ll cowl how media companies are reworking.

Burgi was beforehand senior vice chairman for DeGennaro Communications, overseeing content material creation for shoppers akin to Refinery 29. He beforehand was options editor and director of editorial partnerships for Adweek.

He was additionally former editor in chief and affiliate writer of Mediaweek.